In the short-term (12 months) to maintain current quality and delivery standards, simultaneously executing a programme of improvement and innovation with the ultimate goal of providing world class products, services and installation, in the medium term (12-36 months), to expand meaningfully into sub-Saharan markets and to develop innovative efficient and effective technical solutions to unique African conditions and, in the long-term (36 months +) to develop our client base using  two-pronged tactics – gaining of existing market share and (2) development of markets which did not previously exist.

MISSION STATEMENT

Safety, security, quality and consistent delivery of the basics are the foundation of everything we do.

VISION STATEMENT

Power Quality’s vision is to be the subcontinent’s leader in earthing, lightning, surge and cathodic protection products and related services, to provide innovative solutions to uniquely meet customers’ needs, earning their enthusiasm through continuous improvement driven by the integrity, teamwork, passion, performance and innovation of Power Quality people.